For nearly two years, we’ve been working with a deck building company in Los Angeles, helping them overcome the challenges of a highly competitive market. Initially, ranking for high-traffic keywords seemed nearly impossible, so we shifted our focus to long-tail, niche keywords that were less competitive but still highly relevant.
By optimizing for these targeted keywords and building local authority through Google My Business and local backlinks, we steadily improved their rankings. Over time, this strategy increased organic traffic and attracted more qualified leads.
Key Achievements:
– Targeted long-tail keywords to stand out in a competitive market;
– Improved rankings for niche keywords, driving more relevant traffic;
– Increased high-quality leads and conversions;
This approach proved that with the right SEO strategy, success is achievable even in competitive regions like Los Angeles.
We carried out comprehensive optimization to rank in the top search results for key terms:
1. Keyword Analysis: Identified high-volume, moderate-difficulty keywords like deck professionals, California deck, and local terms for Los Angeles.
2. Content Optimization: Created high-quality content aligned with target keywords, including phrases like deck builders Los Angeles and deck contractor Los Angeles.
3. On-Page SEO: Optimized meta tags, headings, internal links, and page structure for better search engine relevance.
4. Local SEO: Focused on Los Angeles-specific keywords to attract regional users.
5. Backlink Strategy: Implemented a campaign for high-quality backlinks, boosting domain authority and search engine trust.
6. Position Monitoring:Regularly tracked keyword performance and adjusted strategies to maintain and improve rankings.
These efforts significantly increased the site’s visibility, resulting in top rankings for targeted keywords.
Over the past two years, we experimented with various strategies and conducted multiple tests to find the best approach. While some of these tests didn’t produce the desired outcomes and led to setbacks, our strong collaboration with the client, who was always open to new ideas, played a key role in our progress. Through this productive partnership and ongoing adjustments, we were able to achieve a significant milestone, increasing monthly views to over 6k in the highly competitive Los Angeles market.
We’ve worked with a few companies before, but this team has shown the best results by far. They know exactly what they’re doing.
